WSOL / Work
A reviewed selection of web platforms, operational systems, connected workflows and digital products. Each card is governed by the same publication policy as the Hebrew work index.
Selected and public work
Public case studies are available in English. Selected-work cards remain overview-only until a full public case study is approved.
All published work is shown together, from operational systems to web and content platforms.
Web App + Funnel
Built A brand site, landing page, in-depth questionnaire and web app that turn research into an accessible user experience.
Outcome Research content, data collection, the sales journey and the practitioner workflow were brought into one connected system.
Signal Two websites, a web app and a research questionnaire in place of a manual intake process.
Industrial Web Platform
Built A company website with project presentation, service pages and a content foundation the team can update independently.
Outcome The industrial brand gained a clear digital presence that presents its capabilities and projects without overload.
Signal Content and project updates moved into a self-managed WordPress + ACF workflow.
Lead + Property System
Built A real-estate site with property management, dynamic search without reloads and messaging aimed at apartment sellers.
Outcome The site became a tool for seller acquisition, property discovery and organic web leads rather than a purely visual presence.
Signal AJAX property search and organic lead tracking from the website.
Premium Brand Website
Built A premium website for a custom yacht shipyard, with a clean visual language and international brand content.
Outcome The digital presence received a premium framework for a high-value product, a long sales process and rich content.
Signal A premium web foundation for brand, content and international enquiries.
CRM Workflow
Built A CRM product architecture for leads, customers, statuses, follow-ups and the sales workflow around them.
Outcome A defined product direction for moving sales information from scattered processes into one connected workflow.
Signal A planned lifecycle for leads, customers and follow-up actions.
Data Product
Built A signals and market-data product with strategies, performance review, trade lifecycle and outcome analysis.
Outcome Complex data was made into a work product that presents status, results and decisions clearly.
Signal A product structure for strategies, trades and performance review.
Content + Community Platform
Built A content and community platform connecting international audiences to Israel through content indexes, community areas and information management.
Outcome Scattered content gained a structure for discovery, reading, sharing and continued community engagement.
Signal A broad content foundation with a community page and clear navigation paths.
Medical Content Platform
Built A broad medical-information site with a content foundation, clear navigation and a digital payment/deposit flow.
Outcome Professional medical knowledge became a more accessible digital asset for patients and staff.
Signal A medical information index, content foundation and digital payment journey.
Luxury Tourism Website
Built A luxury-tourism website for Israel in three languages, focused on a premium audience and a clear enquiry journey.
Outcome The brand gained a digital asset that presents a complex service in a simple, international and commercial way.
Signal A multilingual foundation in Hebrew, English and Russian.
Shopify Growth
Built Ongoing Shopify improvements across complex promotions, user experience, performance and direct purchase.
Outcome The store gained a faster response to commercial needs without disrupting day-to-day management.
Signal Shopify development, performance, UX and purchase-flow improvements.
Rights Platform
Built A digital platform helping citizens navigate benefit and entitlement processes with clarity and accessibility.
Outcome A complex bureaucratic process gained simpler language, a clearer service structure and precise action points.
Signal Content and service foundations for complex rights processes.
Industrial Brand Website
Built A company website and digital presence for a longstanding metal factory, with content that presents its capabilities, experience and industrial trust.
Outcome The established brand gained an updated digital language that respects its history and supports new enquiries.
Signal A web presence for an active industrial manufacturer founded in 1969.
Catalog + Leads
Built A catalogue and shading-services site presenting products, projects and enquiry paths for private and business customers.
Outcome A broad product field was organized into a clearer selection and conversion journey.
Signal A catalogue, work presentation and focused lead forms.
Professional Profile Platform
Built A platform that gives professionals a clear, credible profile with search and a clean user experience.
Outcome Professionals gained a structured way to present expertise and be found more quickly.
Signal Profiles, search and focused information architecture.
Legal Content Platform
Built A digital platform for a lawyer and public figure, bringing professional content, publications and personal presence together.
Outcome The site consolidated knowledge, professional authority and rich content in an accessible, durable structure.
Signal A broad legal-content foundation with publication management.
CRM Operations Layer
Built A CRM and operations layer that gives conversations, statuses and tasks one shared language for leads, customers, ownership and follow-up.
Outcome Sales and operations teams gained one way to see what is open, who owns it and what happens next instead of relying on conversations, tables and personal memory.
Signal One operational language for leads, customers, tasks and reporting.
Field Operations AI Layer
Built A Wingman environment for field operations: tasks, approvals, statuses, reminders and reports connecting leadership, teams and execution.
Outcome Processes that relied on manual follow-up gained a work layer with ownership, continuity and records without replacing the existing tools.
Signal A move from manual follow-up to a documented workflow with an owner and status.
Order Lifecycle System
Built An order and service tracking layer connecting enquiry, status, handling, follow-up and reporting in one clear view.
Outcome The business gained an easier way to see where every order stands, what is blocked and what requires action.
Signal A clear lifecycle for orders, status and follow-up action.
Industrial Intake Workflow
Built An industrial intake process that organizes documents, files, requests and follow-up actions into a traceable workflow.
Outcome Information arriving through several channels gained an orderly path: receipt, review, assignment, action and documentation.
Signal A move from scattered intake to a controlled intake flow with status and oversight.
Market Intelligence Product
Built A data product presenting market context, prices and indicators clearly for research, monitoring and understanding — not trade advice.
Outcome Complex financial information gained a product layer that separates viewing, analysis, history and user decisions with clarity and trust.
Signal A research interface for reading data, prices and history rather than disconnected tables.
Proposal + Sales Operations System
Built A system consolidating proposals, cases, scopes, versions and sales documents into one working process from concept to client delivery.
Outcome Proposal creation moved from manual copying between files to a structured process with a component library, validation and reusable patterns.
Signal A proposal and case library that shortens preparation while preserving a consistent language.
Architecture AI POC
Built A proof of concept that turns planning materials, permits and requirements into a clearer workflow for professional deliverables.
Outcome A heavy process of document reading, requirement interpretation and work preparation gained a layer that organizes information, open questions and next actions.
Signal A documented work map from planning material to execution path.
Telegram Operations Assistant
Built A Telegram work assistant that receives updates, summarizes, asks follow-up questions, organizes tasks and returns team status.
Outcome Teams that do not want another system gained a natural work interface connecting messages, tasks, reports and follow-up.
Signal Work from chat with records, tasks and status instead of messages that disappear.